10 Ideas for Small Biz Marketing in the New Year
I spend a lot of time at hockey rinks serving as taxi driver, equipment manager, and cheerleader for my 11-year-old goalie, Ethan. Recently, hockey took us to a goalie camp in the Atlanta area. Besides...
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What Consumers Want from Local Businesses
Small businesses have been competing in a defensive posture for most of the past two decades. Competition from corporations and chain companies have made it difficult to attract customers and compete...
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Seizing Big Opportunities in Small Business Saturday
The weekend after Thanksgiving shopping period has evolved into distinctly branded days that are crucial to retailers’ success, not only during the holiday season but impacting their profitability for...
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Dealing with the 3 “No” Objections to Social Media Marketing
One of my favorite authors of business and motivational books is the late Zig Ziglar. Frankly, I would not be where I am today in my professional life without the influence of Ziglar’s books and...
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